Cholula is a beloved hot sauce brand rooted in Mexican heritage and culinary tradition. We partnered with McCormick and Cholula to modernize their Shopify experience by driving product discovery, educating consumers about their premium products, and inspiring through bold, flavorful recipes.
Apps & integrations on this project.
As Cholula continued to grow as one of the leading hot sauce brands in the U.S., the team needed a digital experience that could celebrate its heritage while supporting modern product discovery and recipe inspiration. The platform needed to highlight flavor, versatility, and the many ways Cholula can be used across everyday meals. 
The new experience helps Cholula translate its bold flavor and culinary heritage into a modern digital destination. By combining product storytelling, recipe inspiration, and clear paths to purchase, the site strengthens brand engagement while supporting discovery across retail and ecommerce channels.
