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Driving Retail Sales Through a Bold New Look for ParmCrisps
ParmCrisps crafts crunchy, oven-baked snacks made from 100% aged parmesan cheese. We brought ParmCrisps’ refreshed branding and packaging to life with a website designed to drive product discovery, enhance brand engagement, and boost retail sales.
The new ParmCrisps site inspires flavor discovery, highlights the brand story, and drives Amazon conversions.
Customers can effortlessly shop by size and flavor directly from the navigation, minimizing clicks and streamlining access to product pages.
The product detail pages highlight ParmCrisps bold flavors through vibrant colors, product education, and recipe inspiration, while seamlessly directing customers to purchase.
We developed a new recipe hub to boost traffic and SEO while engaging users with delicious ways to cook using ParmCrisps.
To support Parm Crisps’ rebrand, we developed a suite of content assets for their website and social channels, bringing their new visual identity to life and building excitement around their craveable crisps.