Blog / Barrel — CPG Commerce Agency

Blog

—

Trends, Ideas, & Updates

All News Insights

Square Roots partnered with Barrel to redesign and create a website as they debuted their new visual identity across all touchpoints.

Square Roots Provides Nutrition Through Responsible Food Tech & Community

As part of an ongoing partnership, Barrel collaborated as The Gap’s strategic partner to create an omnichannel winter 2021 campaign launch strategy.

Getting Festive with Gap

Sustainable web design is an approach to creating websites that helps reduce the overall carbon emissions created by the internet.

Practice Sustainable Web Design With This Checklist

Honoring Heritage with Warm & Wonderful

Barrel worked together with Gygles & George to design and launch their new ecommerce website.

A Retro Revamp with Gyles & George

In our latest work together with Well+Good, we designed and launched their Wellness Trends for 2022.

Dominating the Wellness Conversation with Well+Good

The Perfect Balance of Touch and Tech with Visionist

Snacking with Once Upon a Farm

Fisher Center is a world-class performing arts center that engaged Barrel to update their website to reflect the essence of the Fisher Center experience.

Exploring The Arts With Fisher Center

With the holidays right around the corner, ecommerce brands are turning to email to help communicate expectations for the holiday season and drive sales.

The 3 Biggest Email Trends We’ve Seen This Holiday Season

As part of an ongoing partnership, Barrel collaborated as The Gap’s strategic partner to create an omnichannel fall 2021 campaign launch strategy.

Preparing For Fall With The Gap

Ecommerce businesses can leverage loyalty and engagement platforms like LoyaltyLion, which provide the tools to create key components of your program.

6 Ways To Level-Up Your Rewards Experience Using LoyaltyLion

Station is a company based in Phoenix, Arizona, that creates high quality, made-to-last desks that are customized and built for each individual.

Built to Last with Station

Well+Good is a premier lifestyle and news publication devoted to the wellness scene. Barrel recently redesigned their website for a fresh look and feel.

Refreshing the Wellness Scene with Well+Good

Uniting Together With Gold House

Powering Online Threat Research with Pyrra

While users have quickly picked up dark mode as their preferred display method, dark mode has created unique challenges for digital designers.

Dark Mode: Critical Considerations for Email Marketing

Taking a Literary Deep Dive with Macmillan

Go Green, Snack Happy With giMme Snacks

Discovering Complete Nutrition with Soylent

25 Must-Have Pages for Your Ecommerce Website

Celebrating Childhood with the Sunday Collective

Learn how to work more targeted email content into behaviorally-triggered flows to mimic the feel of campaign sends with better, long-term results.

How to Get the Most ROI from Your Email Designs

We partnered with the retail builder Stour to create the first-ever ecommerce platform for Allure.

Envisioning Allure's First Digital Shopping Experience

A New Barry’s Experience

Personalizing Luxury Knitwear with Le Lion

A Toast to Teremana

Apple is launching its new iOS 15 software the fall of 2021. Here's what the Mail Privacy feature means for direct-to-consumer brands.

How iOS 15 May Impact DTC Ecommerce for Brands

Luck Springs crafts hard teas & lemonades made with real fruit juice, black tea, and nothing artificial.

Getting as Real as a Texas Summer with Luck Springs

To celebrate our 15th anniversary at Barrel, we’ve curated 1 project from each year since 2006 to showcase our growth & evolution.

Celebrating Barrel's 15th Anniversary