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Vermont Smoke & Cure, known for their high quality meat sticks crafted with simple ingredients and bold flavors, has built a loyal following across grocery stores nationwide. To support DTC growth, Barrel redesigned their website, emails, and ads to deliver a modern, conversion-focused experience that scales with their expanding product line and drives customer engagement.
Visit WebsiteA strong retail presence can spark trial, but the website is where a brand earns loyalty. By blending bold storytelling, transparent product details, and a seamless path to purchase, Barrel helped Vermont Smoke & Cure bring its smokehouse spirit online and build a foundation for long-term growth. The result is a digital experience that fuels DTC sales while staying true to the brand’s roots.